Category Archive : Creatives

William “King” Hollis Releases Life Changing Book On Overcoming Suicide and Depression To Becoming One of the Top Motivational Speakers

William King Hollis is an international motivational speaker, author & coach. From being homeless to quickly becoming one of the top motivational speakers in the world, he has truly spoken his way to success. That same passion, authenticity and his unique gift of connecting to the hearts of people everywhere led him to accomplish something no speaker has ever done. In 2019 he made history by becoming the first and only paid motivational speaker featured at the highly prestigious “fashion week” held in milan italy. This proved to be a turning point and solidified him as being one of the greatest young speakers of our time. From every day listeners to celebrities, actors , professional athletes and leading corporations, his speeches continue to make him a household name in personal development.

Five hundred million views on youtube, the number one high school football speech,  and tens of thousands of subscribers later, he still continues to pursue his mission with a hunger for inspiring tomorrow’s leaders  within every community. Additionally, he has currently released his new book “The Best Gift Comes From The Bottom” which is quickly becoming a best seller and is now available in multiple languages through his website www.kinghollis.co

VEU Magazine had the opportunity to speak with William about his new book and his upcoming business ventures

What are some of keys to success that you used to come from the bottom to where you are now?

I had total  belief in myself and I knew that I was meant for something greater than my circumstances. It’s a feeling so deep within you and it drives you never to give up. I held on to that feeling no matter how hard things were at the time. I knew I had a message that could inspire people, transform my life and transform the lives of others.. I never lost sight of that. This is why I can honestly say I spoke my way to success.

Words of advice for anyone struggling right now, especially during these times now

No matter how hard things may seem, you must never give up. You have a gift within you that the world needs and it’s up to you to tap into that gift.. If you don’t know what that gift is use this time to focus on finding it. We all have something we do that is easy to us and extraordinary to everyone else. So, take this time to really look at yourself and your life. Determine what you want to accomplish and go after it. Never stop thinking or dreaming big.

You’re always working on a new project. What can we expect next from you ?

I’m working on several new major projects, but I am incredibly proud of my first book being released October 4th called “The Best Gifts Come From The Bottom” . It’s really special to me because I know it’s going to help educate, inspire, and empower people to transform their lives. It’s not just a story about how I spoke my way from homelessness to being the top motivational speaker in the world. They will learn the what and the why too. Also this book is not just for aspiring speakers or people looking for motivation. This book really has something for anybody that wants to tap into their full potential. This is why everyone needs to get a copy because i’ll be sharing some things in there that will help you take your life to the next level. Aside from that I have a clothing line, several motivational speaking albums in the works and I’m in talks for movie deals as well. There’s a lot going on over at Will Smiles LLC.

How to Create a Lifestyle Brand

There are millions of sales-focused businesses operating in the market. The main aim of these businesses is to sell stuff and make money. However, many entrepreneurs want more from their brand. They want to impact their customers and the world. This is the main difference between a lifestyle brand and a normal brand. 

A lifestyle brand is offering a successful way of living to their customers. This brand must have its own soul. You need to give core principles to your brand. After that, you need to build its features and give it a voice. You also need to help it in speaking. If you are providing the right guidance, then your lifestyle brand will automatically have a unique style. In this article, we are going to share some tips that will help you in creating your own lifestyle brand.

1. Give your brand a face 

You need to first identify a market for your business. Make sure that you know about the market needs. Write down how your target audience feels and what they prefer. You need to understand the lifestyle of your target audience. This will help you in becoming a part of their local culture. 

You need to find your brand’s vision. What will your brand achieve for the community? What will be the core principles of your brand? 

It is important to define these values and principles. These values will provide a backbone to your lifestyle brand. It will help you in amplifying your message. 

Identify the colors that can represent your brand. You should use these colors for designing your logo. Work on a plan that will help you in targeting your audience. Your company logo should connect with your target audience.

2. Give your brand a voice 

The principles and personality of your brand are going to decide how it will speak. It will decide if your brand will be playful, bold, intelligent, or compassionate. These features will help you in defining the messaging channels that you can use. You can use static, social media, print, video, and dynamic channels for communicating with your target audience. 

Your headlines, words, copy, and text must have energy. The words you choose will affect your brand. We are always thinking about our words and tone when we are communicating with your friends and family. Apply the same principles when you are dealing with your lifestyle brand. 

3. Choose your brand activities 

You need to find out your brand activities. Also, these activities should align with your style and mission. Choose actions that will help you in improving your relationship with your target audience.

You need to find channels that will support the personality of your business. These channels will help you in connecting with your targeted audience. 

4. Pick your friends wisely 

A simple association can also damage your brand image. However, you can also create a good brand by working with good companies. Thus, you should look for good brand partners. The best way to solve this problem is by defining your brand’s mission. This will help you in navigating through the thousands of options available. You can find the best brand partner. 

The most important key to a lifestyle brand is quality relationships. Your brand will be judged by your partners. Check the companies that are working in your target market. You need to check if they are good for your brand. These partnerships can help you in growing your brand.

Conclusion

These are some tips that will help you in creating a lifestyle brand. A lifestyle brand is not limited to selling products only. It has a voice and personality. You can impact your customer’s life by creating a lifestyle brand. Make sure that you are true to your customers.

Meet Serial Entrepreneur Jeff Lopes of the Jeff Knows Inc. Podcast Show

The Jeff Knows Inc. is a Entrepreneurial podcast, hosted by Jeff Lopes.  Jeff has over 2 decades experience as a serial entrepreneur.  Building brands like Kimurawear from his home basement to a multi-million dollar global brand that has sold over a quarter million pairs of boxing gloves worldwide.  Jeff’s here to educate, guide and drive you on the process from bringing your ideas and dreams to reality, with the inspiring stories from some of the top business minds.  

Tell us how you got started off: 
 I have always been a hustler, from selling sports cards at a young age, to registering and operating my first business before the age of 17, it has always seemed becoming an entrepreneur was part of my DNA.   My businesses have always been created with as a passion project and that is why I feel, most of my ventures have always succeeded.  Don’t get me wrong, I have had my taste of failure, I take those moments as lessons that fuel me to work even harder.  My passion for branding has allowed me to build brands, that are fueled by what I love doing.  

  Talk to us about your current businesses and stages for each
 I have two main companies I have founded and currently operate.  The first is Kimurawear, which I founded in Jan 2006 as a Boxing and Martial Art Equipment Brand, by creating unique and forward thinking active training and lifestyle products.  The brand grew from a home office start up to now selling in over 1800 gyms across North America and the brand has now sold over a quarter million pairs of boxing gloves.   My second company I have founded and currently operate is True Blue Homes, which is Holding company for Real Estate and has a portfolio of commercial properties and vacation rentals properties.  The vacation rental business is one I am very passionate about. I currently own and operate 4 vacation properties in a four season resort in Blue Mountains and currently working on building a 16 acres resort in Muskoka, which is a gorgeous, popular vacation destination for Canadians.   

What is the most rewarding part for you about what you do?  
Being an entrepreneur has been hands down is the most rewarding thing for me.  The reason is the 3 “F” Bombs – Freedom, Freedom, and Freedom.

1. Freedom to wake up each day and follow your passions by creating and developing things you love.

2. Freedom to spend quality time with your family and loved ones and be able to pick up and make your own schedule.

3. Freedom to make you rich, not stuck at a 9 to 5 job, behind a desk making someone else rich.

What have been some of the biggest lessons about overcoming obstacles and failure that you have learned throughout your business journey?
The two biggest lessons I learned as an entrepreneur are: 1. Always be ready to be the hardest worker in the room, no matter how successful you become the minute you take your foot off the pedal, there is always someone in your rear view mirror trying to pass you.   I learned very early, when you taste a bit of success it’s easy to feel, you have made it.  That feeling changes, quickly when your competitors, start taking a bigger share of the pie in your space.  That feeling forced me to understand, to be on top, and stay on top, you cannot question or fear early morning and late nights and always be the hardest worker in the room, which will motivate your employees to work as hard as they can. 2. Believe in your vision and passion, there will always be doubters and individuals that will question your concepts and goals, you cannot waste energy on those individuals, focus your energy on obtaining your goals you have set.  When I started Kimurawear over 15 years ago, I had plenty of doubters, questioning my new venture, saying it was too small of an industry or too hard of a market to break into.  I find this great pleasure in proving people wrong, and the negativity and questioning, seem to fuel my passion to succeed.  Always understand the individuals that questions and try and stop you from your dreams, are doing that because they are too scared to follow their own dreams and do not want to see other succeed. 

Tell us about any new or upcoming projects you are working on

 I have been doing business consulting, for the past three years, not as a business, but more of passion, giving back to young entrepreneurs and passing on my knowledge I have obtained over the last 24 years.  Recently I turned that passion in to a fun project, The Jeff Knows Inc. Show, an entrepreneurial podcast.  The podcast is driven around; successful entrepreneurs true life stories from around the globe. Never in a million years had I ever thought the podcast would grow so rapidly, it’s quickly turned from a passion project to now a longer term goal of mine, as an outlet to pass on knowledge and lessons to entrepreneurs around the globe.  The amount of quality guests we have had on and have lined up to appear is extraordinary.  Just having down to earth business and life conversations with these guests,  is so awarding, I feel I am constantly learning and growing as an entrepreneur myself.  

  Leave us with some words of advice you can offer to aspiring and current entrepreneurs?

 The three things I tell all entrepreneurs is:
1. Find a passion and turn it into a business, the greatest gift of entrepreneurship is waking up each day and doing what you love.

2.  Set Goals on a personal level and your business and write them down.  I like setting quarterly goals every three months, as that period is short enough not to get bored, but long enough to achieve something special.  Once you have created your goals, now create a process to achieve those goals.   Each goal should have a step by step process to reaching that goal and I truly mean a step by step process.  

How have you used social media to help leverage your brand?
We live in an age of technology, everyone now a day has a smart device around them at all times, and as a business if you do not leverage that, you are going to fail.  Social media is a massive part of our marketing budget and we utilize social media to help continually growing all of the brands, from Kimurawear to all the way to the Jeff Knows Inc. Show. 

What are 3 fun facts most people don’t know about you?
1. I have an obsession over buying watches and sneakers. I currently have over 20 plus watches and seem to buy new sneakers ever few months.  This all stems from years back, I had an entrepreneur I looked up to, that never dressed up, put on a pair of jeans, nice watch and some new sneakers and was able to walk into a room with suited up CEO’s and still control the room.   He always said, as long as you have a nice watch, new clean sneakers and confidence in who you are, that will resonate and others will want to surround themselves around you.

2. I have a passion for fast older American Muscle cars. A few years back I took a 1979 Camaro which was parked in my parent’s garage for over 20 years and did a full bumper to bumper restoration and did ,most of the work myself.

3. I enjoy getting my hands dirty, and building and creating on my own.  I am a strong believer in sweat equity and a big portion of my rental businesses I have personally done most of the full renovations myself.   I love creating and I always start with a vision in my mind and find joy in seeing the step by step process in the creation of my vision.

To learn more about Jeff and listen to the podcast, visit www.JeffKnowsInc.com

Independent Film Director Rahim Brazil Tackles Mental Health, Addiction and Therapy in His New Film

Music artist, film director, and entrepreneur Rahim Brazil, just celebrated the screening of his new film “When Love Takes Over,” in Atlanta, Ga . We had the chance to speak to Rahim on the new film, and what it takes to be an independent film director and music artist in this era.  

Interviewed by Adrena Martin

First let me tell you how proud I am of you. I remember you from the beginning when you were just a music artist, now you’ve evolved into so much more. Where did the inspiration come from to get into films?

Thank you, this is definitely been a journey for me as a music artist turned into a film director. The inspiration from getting into the filming industry has come from me being a part of a film project in 2016. After being on set, I really liked the whole vibe of the behind the scenes work and felt a need to dive into film creation. I always strive to enhance my brand, but also enhance my gifts. I used to act  in middle school and I wrote my first script in the eight grade, so I always had that passion, but when I jumped into film in 2016, it sparked up that passion and a new desire for me to direct and create my own content.

“When Love Takes Over” is your latest project. Is this inspired by true events or how did you come up with the storyline?

I would not say this is inspired by true events, but it is inspired by true situations. I actually wrote this one because I wanted to work with a particular Actor and really wanted to mold a different type of story for the community within itself. So I created this story to tackle different issues within this movie and within the script. It really dives into the different things that people face like suicide, therapy, alcoholism, relationships etc. So it is really a layered story that I believe people can really relate to. I really feel that it is a story that needed to be told in a way that people can understand from a perspective of realism. 

As a creative and entrepreneur, what is one of the most challenging things for you to overcome with your projects?

One of the most challenging things for me to overcome within my projects is getting things done with minimum budget. Things like finding locations being able to pay Actor’s being able to solidify myself as a reputable creator who is able to take care of his people. For a while we were trying to Give people opportunities, but also help people to receive the compensation that they deserve for their art. So my challenge was more so centered around being able to actively create, while trying to work a 9-to-5 to support the dream. The last and final challenge would be having a solid team in place. I have really struggled to find individuals who match my level of productivity, focus and drive, but now I believe I am in a better place with the people that are standing behind me and my projects, but it definitely took some time to maintain. 

How did you go about casting for this project, and what are some things the actors had to do to really get prepared for their roles?

This casting was a little different than our other castings because I purposely selected actors that I believed would do the script some justice. I did not hold auditions or anything like that, but the actors all had to attend a table reading and a rehearsal. So doing the rehearsal process, I was able to work with them on their characters, work with them on particular scenes and also do some improv exercises in order to make this project stand out.  My goal was to make sure that whatever emotions came across the screen would touch the viewer. 

What message do you want viewers to get from the film and where can they find it?

The number one message that I want people to receive from this film is that therapy is OK. Therapy  is fine and therapy is helpful. I want people to not feel ashamed for needing help and actively asking for it when they know they need it. They can find this film on my new network www.dreamhousetvexclusive.com By subscribing for $5.99 a month and they can watch all of the shows that we have on there and will be uploading soon. Also feel free to subscribe to our YouTube page Dream House television network.

What advice do you have for other independent directors looking to get their work out? 

My advice for other filmmakers is to make sure they continue to learn, elevate, and grow. We are never too intelligent to learn and providing information to ourselves will help enhance our creative process. I will also give advice on building good connections with other creatives, from actors to crew because having a good set of people behind you will help you create better films. You are as good as your team and the people that’s walking beside you. Be hands on with direction and prioritize your filming process. 

I just really want to say thank you VEU Magazine for this interview and thank you for bringing awareness to what we have going on as creatives, I really do appreciate you for allowing us to use your platform to speak about what we have going on.

About Rahim Brazil

Rahim Brazil is a Hiphop artist/entertainer, Actor, Director and Radio personality from Baltimore, MD. It is rare that anyone comes across an artist that is self-motivated, inspirational, extremely talented, and a genuine representation of true artistry. Rahim Brazil has all of these qualities and more. His music offers an invigorating sound that captures his listeners attention. His unique music style is made of melodic harmonies, lyrical punches, energetic movements, and realism. Currently Rahim Brazil has released a new single “Superstar” off his sophomore  album entitled Closure. He shares stories of his past to where he acknowledges the ending of cycles that no longer serves us. Currently residing in Atlanta, GA, he intends to make his way through the industry performing at shows, killing stages, speaking on panels, hosting events and inspiring the upcoming generation. When Rahim is not working on music he is actively creating movies and tv programs. I’m 2017 he proudly created Dream House Television Network, an in-line streaking Platform that show movies, docu-series and various shows. He is the writer and director of the Hit series Twisted, which gained over 500k views on YouTube. 2020 will be the start of a new journey as he takes it up a notch and stepping into his star potential. Rahim Brazil is more than a star, but a trailblazer.  

How Author Tanisha Mackin Turned Her Tragedy into Purpose

Award Winning and 5x Best Selling Author, Tanisha D. Mackin was born and raised in Buffalo, NY. Tanisha is an Author, Philanthropist and Publisher. Tanisha used her tragedies to help and motivate others through their pain. Tanisha knows all too well about violence and how it can affect the lives of family members. Tanisha was inspired to not focus on the negative and focus on the positive of her heartaches. She started the Mackin Miracles, formally known as the Mackin Project to assist widows and children who’ve recently lost a spouse or parent to violence.

When asked what inspired this colon cancer survivor to work hard, Tanisha has to look no further than her two beautiful children. A recipient of the 2013 Utopian Euphoria Making A Difference, 2016 Metro Phenomenal Women, 2016 Black Women Are Award for survivorship, the 2016 IALA award for Memoir of the year for her book, My Testimony, I Don’t Look Like What I’ve Been Through, the 2016 Rising Star Award, the 2018 Best of McDonough, 2019 Business Hall of Fame (Best of McDonough) and the ACHI Magazine Award for 2019 Author of the Year. As well as gracing the cover of several magazines (Writer’s Life, Glambitious & BlaQVersity). Her experiences led Tanisha to write several books, write for several magazines, appear on radio and television shows. It also led Tanisha to help others share their stories through writing by becoming a writing coach and publisher. She has worked on several books and book tours including a book tour for Pastor Rhonda Henderson and 4x grammy award winning and reality star Stevie J. Tanisha became a #1 Best Selling Author with her eBook, What’s Next, Sis? that she released unexpectedly in September 2019 and she became #1 Best Selling Author with her book collaboration with Kim Cole (Open Your G.I.F.T.S). Tanisha became a Brand Ambassador for SwagHer Magazine in 2018. July 2018, Tanisha had the opportunity to share her testimony at the Essence Festival in New Orleans. In 2019, Tanisha founded Rebuilding After Bullsh*t, an outlet where women can get together during brunch or dinner and talk about how they are rebuilding their lives after going through bull. 

Tanisha is here to be an encouragement to others who may be going through the hardships of life. Like a butterfly, Tanisha represents the never ending cycle of life.

Interview by Abner Jackson

How long on average does it take you to write a book?

A: On Average it takes me a week to write a book.

Give us an interesting fun fact about one of your books?

A: The photoshoot for my 2nd book (Still Standing – A Widow’s Journey) was funny because my youngest was small at the time and we were in high grass, so besides me being scared of snakes, we had to hold her because we didn’t want to lose her in the grass. It was a mess…LOL

What advice would you give to aspiring authors?

A: Write and do not worry about judgement. Most aspiring authors are afraid to share their stories because of judgement. But I’m here to encourage all my aspiring authors to share their stories because you never know who you are helping with your testimony.

What’s one of your proudest moments in your career?

A: One of the proudest moments of my career is when I won 2019 Author of the Year and 2016 Memoir of the Year.

What’s a random hobby you’ve always wanted to try but never have?

A: Art (painting). I have tried it but I’m nervous to showcase my work.

If you could meet any historical figure, who would you choose and why?

 A: Maya Angelou because of her passion for writing. I would have loved to sit with her and learn. 

What’s your best childhood memory?

A: So many, but the best times is when all my cousins and I would stay at my grandmother’s house. We miss those times.

What is one thing people would be surprised to know about you?

A: That I am a big baby….lol

Please let everyone know how you can be reached (twitter, IG, FB, websites, etc)?

Website: www.tanishamackin.com

IG: @TanishaMackin & @TanishaMackinPublishing

Twitter: @TanishaMackin

Facebook: Tanisha D. Mackin

Best Selling Author, Desiree Lee, Host Virtual Business and Book Expo for Authors

The Virtual Book Expo | Authors In Business™

Authors In Business have brought together the best publishers, marketing consultants, bestselling authors, and industry experts to give you hands-on practical business tips, knowledge, and experience to launch, scale, and grow as an author in business.

When: Friday, June 26th & Saturday, June 27th
Time: 1:00 pm to 5:00 pm Eastern Standard Time
Where: Worldwide Online via http://bit.ly/AIBLIVE

TICKETS
GENERAL ACCESS: FREE to the First 100 registrations (thank you to our sponsors)

VIP ACCESS: $47 per registration + includes 2-week recording and welcome box.

About Authors In Business

Authors In Business Co. is an online community group, created by Desiree Lee, designed to provide extended solutions for aspiring and self-published authors. We have members from all over the world and host events in the areas of publishing, book marketing and advertising, media, networking, and more. We are taking our events digital providing you all with the same quality of speakers, experience, and knowledgable guests.

You will find it very rewarding to connect with readers, experts, and authors in your respected industries. A one of a kind online experience for authors to learn new ways to reach more individuals, while connecting and fostering real relationships with like-minded authors.

Register Now at http://bit.ly/AIBLIVE

About Desiree Lee

Desiree Lee shows authors how to quit the job they hate and build a business they LOVE, with just a book. AIBNATION (Authors In Business Co.) was created after Desiree realized the necessity of consistent book marketing, motivation, and training for authors who are building an online empire while still juggling a full-time job.

As an Award-Winning 5x Published Author, Online Publishing Consultant, International Speaker, and Founder of Authors In Business Co.™, Desiree teaches author entrepreneurs worldwide how to get it done, monetize themselves, and build their brand, so that they can ultimately transform their stories into a successful business.

Desiree knows the challenges of being an author-entrepreneur. After 3 years of side hustlin’ with her own online business, publishing the Bestselling Book, “Inmate 1142980: The Desiree Lee Story”, selling over 20,000 units within the first year release. All though, having the courage to share her story, it made room for her to grow financially and now showing others how to do the same.