The best way to fix a problem is to find a solution for it, which is exactly what these two friends did at McDonalds. After noticing a lack of Asian representation in marketing materials, Jehv Maravilla, 21, and his friend Christian Toledo, 25 created a fake poster to put on the wall of a Pearland, Texas McDonalds restaurant, which recently went viral.
These college students prank not only gained the attention of the fast food franchise corporate office, but it landed them $25,000 checks as well. “We were eating McDonald’s one day and we looked around and saw there were posters around that didn’t have any Asians,” Maravilla told KHOU 11. “They had other races, but no Asians so we felt like it was our duty to put ourselves up there.”
The poster, which stayed up for 51 days, landed the two friends a trip to “The Ellen DeGeneres Show,” where they found out McDonalds wants more Asian-American representation in their marketing, and is going to feature them. They will both be awarded with the $25,000 checks for their participation in the promotion.
Whenever you feel the urge to complain about a problem within your community and life in general, remember that there is usually a solution that exists right on the other side of fear.